Marketing — Email & CRM
The Channel You Own, Working While You Sleep
Social reach is rented and search positions shift, but your email list is yours. Done well, email quietly becomes the highest-ROI channel a business has — welcoming new subscribers, rescuing abandoned carts and waking up dormant customers, all automatically.
What We Do
Email & CRM, End to End
Platform Setup & Migration
Mailchimp, Klaviyo, HubSpot, ActiveCampaign — chosen for your needs, configured properly, and migrated without losing subscribers or deliverability.
Automated Sequences
Welcome series, abandoned cart recovery, post-purchase flows, re-engagement campaigns — written once, converting indefinitely.
Segmentation
Messages matched to where people actually are: new subscriber, repeat buyer, gone quiet. Relevance is the whole game in email.
Campaigns & Newsletters
Regular sends your subscribers actually open — designed, written, tested and scheduled by us, approved by you.
Deliverability & Compliance
SPF, DKIM, DMARC, list hygiene and GDPR-compliant consent — the technical plumbing that keeps you out of the spam folder and on the right side of the ICO.
Testing & Reporting
Subject line and content testing with honest reporting: opens and clicks, but more importantly, revenue per send.
Flows that never clock off
Welcome, nurture, recover, repeat.
The Quiet Workhorse
Automations Are Where the Money Is
Campaigns get the attention, but automations do the earning. A good welcome sequence converts subscribers at several times the rate of any newsletter; an abandoned-cart flow recovers revenue that was walking out of the door.
These are set up once, refined quarterly, and they run every hour of every day. For most e-commerce clients, automated flows end up generating a quarter to a third of all email revenue — from messages nobody has to remember to send.
Questions
Email & CRM, Answered
Usually, yes — small lists are where the habits and infrastructure should be built, and a 500-person list of genuine prospects can outperform a bought list of 50,000 every time. We'll also help you grow the list properly, with sign-up incentives that attract buyers rather than freebie hunters.
That's half the value. Website behaviour feeding your CRM, purchases triggering flows, enquiry forms creating tagged contacts — our integrations team wires it all together so the data moves itself.
Consent capture, lawful basis, unsubscribe handling and data retention all set up correctly from the start. Email marketing and GDPR coexist perfectly well when the foundations are right — and the trust it builds is worth having anyway.
Let's Make Your List Earn Its Keep
Whether you're starting from zero or sitting on a neglected list of thousands, we'll map out the flows and campaigns that fit your business.
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